Bratz

Opinion: Once Again, Barbie Faces Competition From A New Group Of Stylish Plastics

source: Jezebel

According to Ruth La Ferla of the New York Times, the Liv and Moxie lines (along with Barbie's new "Fashionista" line) veer from the limousines and bling of the Bratz era. The Liv dolls, she notes, are "positioned as the anti-Bratz, decked out in denim jackets and tooling around on tiny moto...

Published Sat, Nov 7

The Economy Hits American Girl

source: Packaging Girlhood

What can parents do? Write to Mattel/AG and ask that they (not their customers) set up a fund to benefit real girls and their parents in homeless shelters. Robert A. Eckert Chairman of the Board and Chief Executive Officer Mattel, Inc. 333 Continental Boulevard El Segundo, CA 90245-5012

Published Fri, Sep 25

The Plastics

source: Jezebel

Can these girls take Barbie? Toy company Spin Master is betting yes. The "Liv Dolls" are designed to look more like real girls than Barbies or Bratz ("no collagen," said their creator) and each has a trademark flaw. [BusinessWeek]

Published Thu, Sep 17

Moxie Girlz - Part 1

source: video.tiscali.it

Hello! This is my video about Moxie Girls dolls, talking about clothes, shoes, hair, and how they compare to Bratz and, ahem, Barbie. And my ... video.tiscali.it

Published Fri, Sep 4

Barbie Rips Off Aqua's "Barbie Girl" For Her Own "Do The Barbie" Dance

source: Jezebel

Apparently hoping that parents will forget the original lyrics to Aqua's stupid bang-you-over-the-head with sexual innuendo 90s hit "Barbie Girl," Mattel has released an "official" Barbie video for 2009, featuring a revamped version of the tune. It's...interesting.

Published Sat, Aug 29

bratz costume party yasmin on Flickr - Photo Sharing!

source: zywyfezao (WordPress)

The manufacturer of the popular Bratz doll launches a new line as a rival company gears up to take over its former doll. Press Release Service – Wired PR. bratz costume party yasmin on Flickr – Photo Sharing! MGA Entertainment introduced a new doll

Published Mon, Aug 17

Practical responses to the turbulent times we find ourselves in

source: irishtimes.com

 Ireland Rival MGA recognised that preteen girls were maturing more quickly and preferred dolls that looked more like their teenage siblings and the pop stars they idolised. The resulting Bratz line not alone savaged Barbie's market share in the short-term but ...

Published Sun, Jun 14

Barbie's bad year: the truth behind a plastic smile

source: Brisbane Times

 Australia If I'm honest, I didn't think Barbie would be around at 50, but she's proved me and so many others wrong. In 2006, out of the blue, Ken returned and on Valentine's Day the pair got back together. Last year, on Barbie's behalf, Mattel took Bratz to ...

Published Sun, Jun 14