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USA net's summer starts April 19
Original at Variety
• Tue, Mar 3
CA The network's hit thriller "Burn Notice" will be paired in June on Thursday nights with new series "Royal Pains." Frosh series will star Mark Feuerstein as an on-call doctor to the rich and famous. USA will program comedy series "Monk" and "Psych" on ...
'House,' '24' top Monday ratings
Original at Variety
• Tue, Feb 24
CA USA cruised to victory among the cable nets, claiming five of cable's top 10 programs among 18-49, including dramas "Burn Notice" (1.7/5 in 18-49, 4.68m), "Psych" (1.5/5, 4.83m) and "Monk" (1.4/4, 5.54m). At Bravo, "Top Chef: New York" (1.9/5 in 18-49, ...
USA puts characters in commercials
Original at Variety
• Fri, Feb 20
USA Network marketing guru Chris McCumber calls them "promercials." The 30-second spots, which started running on the top-rated cabler in January, feature the stars of USA comedy series "Psych," James Roday and ...
USA puts characters in commercials
Original at Variety
• Fri, Feb 20
CA By DANIEL FRANKEL The 30-second spots, which started running on the top-rated cabler in January, feature the stars of USA comedy series "Psych," James Roday and Dule Hill, both in character, doing their usual bickering in front of a new Optima built by ...
No Monday ratings surge for NBC
Original at Variety
• Tue, Feb 3
• 4 related articles
CA 4.21m) and "Supernatural" (1.6/4, 3.56m). Of note in cable, USA remained on top thanks in large part to Thursday's hot "Burn Notice" (2.0/5 in 18-49, 5.38m) as well as Friday dramas "Monk" (1.4/4, 5.39m) and "Psych" (1.3/4, 4.32m).
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'Idol' upstaged by 'CSI,' football
Original at Variety
• Wed, Jan 21
• 4 related articles
Idol' upstaged by 'CSI,' football CA - USA easily led the cable nets thanks to “WWE Raw” (2.0/5, 5.21m from 9 to 11 pm) as well as original dramas “Monk” (1.2/4, 4.94m), “Psych” (1.0/3, ...
Related articles from MediaPost Publications, Kansas City Star and more.
USA lets 'Psych' drive Kia ads
Original at Variety
• Sun, Jan 11
While automotive sponsorship dollars are scarce these days, USA Network has forged a novel pact with Kia Motors, casting the stars of series "Psych" in a 30-second spot that will run when the skein returns with ...