Quarterlife

'Rockville CA'

source: Los Angeles Times

 CA Marshall Herskovitz and Edward Zwick, of "thirtysomething" fame, took a swing at it (and missed) with their online drama “Quarterlife,” which came with its own social networking site. And now Josh Schwartz, the much younger creator of "The OC" and the ...

Published Tue, Apr 28

Review: 'Rockville CA'

source: latimesblogs.latimes.com

 CA Marshall Herskovitz and Edward Zwick, of "thirtysomething" fame, took a swing at it (and missed) with their online drama “Quarterlife,” which came with its own social networking site. And now Josh Schwartz, the much younger creator of "The OC" and the ...

Published Tue, Apr 28

MySpace signs brands for Freak

source: C21Media

 UK MySpace has had mixed fortunes with its original online commissions. In the US, Quarterlife entered the history books as the first web-to-TV crossover, but subsequently bombed on NBC. Beyond the Rave, a revival of the Hammer Horror brand in the UK, ...

Published Thu, Apr 23

May I Interest You in Some Blended TV?

source: ClickZ News

 NY Moreover, we need only look back at the less-than-successful launch of "Quarterlife" in its transition from MySpace to NBC to see how many lessons were learned this time. As opposed to simply being taken from MSN and put on ABC, "In the Motherhood" was ...

Published Mon, Mar 30

The Future of Television: Streaming Ahead

source: Conde Nast Portfolio

 NY - Jan 12, 2009 Quarterlife, which ran on MySpace, was widely applauded, but it was later panned after one episode aired on prime-time television. ...

Published Mon, Jan 12

YouTube’s Big Live Debut: Pretty Small | Peter Kafka | MediaMemo ...

source: All Things Digital

A poorly performing show on network TV, by comparison, draws millions of viewers: Recall that GE’s NBC (GE) cancelled “Quarterlife”, the soap opera that started out on MySpace, after it drew an audience of 3.1 million in its debut. ...

Published Sun, Nov 23

Where You Goin' With That Pre-Roll?

source: Mediapost.com

 NY - Nov 4, 2008 Today we're looking for the next MySpace, Facebook or Youtube, the next Quarterlife or the next "In the Motherhood" (for my brothers at Mindshare). ...

Published Tue, Nov 4

TheWB.com To Host Patsavas, Schwartz Music Show

source: Billboard.biz

 NY - Oct 30, 2008 Quarterlife," received acclaim on MySpace and was among the post successful-it made the leap to network TV, but was canceled by NBC after just a few ...

Published Thu, Oct 30